A few years ago, I felt stuck. My business was growing, but not fast enough. I wanted to break into Southeast Asia’s beauty market, but I didn’t know where to start.
Should I work with local distributors? Find new manufacturers? Attend trade shows?
I hesitated, until a mentor told me “You need to be where the deals happen.”
That’s why I went to COSMOPROF CBE ASEAN.
That decision changed everything. I met suppliers I never would have found online. I built relationships that led to better pricing, faster production, and exclusive product formulations.
If you’re considering this event but aren’t sure if it’s worth the investment, this guide will help.
You’ll get a full breakdown of what’s inside, how to make the most of it, and how to know if it’s the right move for your business. By the end, you’ll have a clear answer and a plan to move forward.
Let’s start!
1. Why Attend COSMOPROF CBE ASEAN?
Expanding a hair extension business isn’t easy. Finding the right suppliers, securing good pricing, and keeping up with trends takes time. If you’re looking to grow in Southeast Asia, COSMOPROF CBE ASEAN can help.
Here’s why this event is worth your time:
Expand into Southeast Asia
The beauty market in Southeast Asia is growing fast. More salons, more e-commerce sellers, more demand for high-quality hair extensions. But breaking in isn’t simple. You need suppliers who understand the region—ones with the right products, pricing, and logistics.
At COSMOPROF CBE ASEAN, you can:
- Meet key suppliers in person
- Find distributors who know the market
- See what competitors are offering
Network with Industry Professionals
Business isn’t just about products. It’s about relationships. This event brings together:
- Manufacturers who can supply bulk orders
- Retailers looking for the next big trend
- Salon owners who want high-quality hair extensions
Face-to-face meetings can open doors that emails never will.
Discover New Trends
Hair extension products are evolving. Customers want better-quality hair, longer-lasting bonds, and packaging that stands out. At the event, you’ll see:
- New application methods
- Innovative packaging designs
- Fresh trends shaping the industry
Compare Suppliers in One Place
Sourcing online can be frustrating. Samples don’t always match bulk orders. Pricing changes. Communication is slow.
At COSMOPROF CBE ASEAN, you can:
- See hair quality up close
- Compare pricing on the spot
- Find reliable suppliers without the guesswork
Instead of endless online searches, you get real answers in one place.
If you want to expand your business in Southeast Asia, this event gives you the tools to do it.
2. Pre-Event Planning
Walking into COSMOPROF CBE ASEAN without a plan is overwhelming.
Booths stretch in every direction. Conversations happen fast. If you don’t prepare, you’ll waste time and maybe miss key opportunities.
A little planning goes a long way. Here’s how to get ready before you go:
Register Early & Plan Your Travel
Last-minute planning leads to problems. Flights cost more. Hotels fill up. You don’t want to start your trip stressed.
- Register early. This saves time at check-in and sometimes comes with extra perks.
- Book your flight and hotel in advance. Prices jump closer to the event. Stay near the Queen Sirikit National Convention Center (QSNCC) to cut down on travel time.
- Check visa requirements. If you’re coming from outside ASEAN, make sure you have the right documents. Processing can take weeks.
- Plan transportation. Bangkok’s traffic can be unpredictable. If your hotel isn’t within walking distance, check for nearby train stations or plan for early rides.
A smooth trip starts with smart planning.
Research Exhibitors & Set Priorities
Not every booth will be useful for your business. If you don’t research ahead of time, you’ll waste hours wandering.
- Check the exhibitor list. Find it on the official website. Look for hair extension suppliers, packaging companies, and accessory vendors.
- Make a shortlist. Highlight must-visit booths. Prioritize suppliers who match your needs.
- Set business goals. Are you looking for a new supplier? Comparing pricing? Exploring private-label options? Have a clear focus.
Time at the event is limited. A plan helps you use it wisely.
Prepare Questions for Suppliers
A quick conversation can tell you if a supplier is the right fit, but only if you ask the right questions.
About the hair
- Is it Remy or non-Remy?
- How is the hair processed? Does it use harsh chemicals?
- What’s the expected lifespan of the extensions?
Pricing & bulk orders
- What’s the minimum order quantity (MOQ)?
- Do they offer bulk pricing discounts?
- How do they handle repeat orders?
Branding & customization
- Do they offer private labeling?
- What packaging options are available?
- Can they customize hair colors, lengths, or textures?
Shipping & logistics
- What are the delivery times?
- How do they handle international shipping?
- Can they arrange custom clearance assistance?
Asking the right questions saves time and helps you avoid unreliable suppliers.
3. Navigating the Event Like a Pro
With a solid plan, you’ll walk through COSMOPROF CBE ASEAN like a pro.
No wasted time. No missed opportunities.
Here’s how to stay focused and make the most of your visit.
Arriving & Getting Started
The first few hours set the tone for the entire event. Get started the right way.
- Pick up your badge early. Lines get long, especially on the first day. Arriving early means more time on the show floor.
- Grab a floor map. COSMOPROF CBE ASEAN is big. Knowing where everything is will save time.
- Locate key sections:
- Hair & Hair Extensions – The main area for sourcing products.
- Packaging & Private Label – Where brand owners can explore branding options.
- Business Networking Areas – Where serious deals happen.
- Plan your route. Wandering wastes time. If a supplier is at the far end, group nearby visits together.
Visiting Suppliers & Evaluating Products
This is why you came, to find the right suppliers. Seeing products in person helps avoid costly mistakes.
- Inspect hair quality up close. Look at the thickness, softness, and cuticle alignment. Cheap hair might feel dry or tangle easily.
- Ask for samples. Some suppliers will have small pieces you can take home. Others may let you feel the product on-site.
- Take notes and photos. You’ll talk to a lot of people. It’s easy to forget details. A quick photo and a few notes will help when comparing suppliers later.
If something seems too good to be true, ask more questions.
A supplier’s honesty now will tell you a lot about their long-term reliability.
Attending Seminars & Workshops
Products are important, but knowledge gives you an edge. Seminars at COSMOPROF CBE ASEAN can help you grow your business.
- Business growth strategies – Learn how to scale your hair extension brand.
- Marketing & social media tips – Discover how to sell online and attract salon partnerships.
- Sustainability & ethical sourcing – Stay ahead of trends in responsible hair sourcing.
These sessions are a chance to learn from experts, get insider tips, and connect with other business owners.
4. Networking & Making Business Deals
Meeting the right people can take your business to the next level. But at an event as big as COSMOPROF CBE ASEAN, it’s easy to get lost in the crowd.
The key is knowing how to connect, what to say, and how to turn conversations into real business deals.
How to Connect with the Right People
Networking isn’t just about handing out business cards. It’s about building real connections.
- Join networking sessions. These are designed to help you meet suppliers, distributors, and salon owners. Everyone here is looking for new business opportunities.
- Have a business card ready. Whether digital or printed, it makes exchanging contact details quick and professional. Many suppliers scan QR codes, so having a digital option helps.
- Ask about long-term partnerships. Price matters, but consistency is just as important. A supplier that delivers on time and keeps quality high is more valuable than one offering the lowest price.
A quick introduction can lead to lasting business relationships. But only if you ask the right questions.
Negotiating with Suppliers
A good deal isn’t just about price. It’s about trust, quality, and long-term reliability.
- Compare multiple offers. Don’t commit to the first supplier you meet. Take notes, collect information, and compare. Some will offer better pricing, while others might have better service.
- Ask about sample orders. Before placing a large order, test the product. Check for consistency in hair quality, texture, and color. What you see at a trade show may not always match bulk shipments.
- Clarify warranty and return policies. Even the best suppliers have occasional quality issues. Knowing their return policy can save you from future headaches.
5. Post-Event Action Plan
Leaving COSMOPROF CBE ASEAN with a stack of business cards and supplier brochures feels great.
But what you do next matters even more.
The real work begins after the event. Here’s how to turn your connections into real business opportunities.
Follow Up with Contacts
If you wait too long to follow up, suppliers may forget who you are. Keep the momentum going.
- Send messages within a few days. A quick email or WhatsApp message keeps the conversation fresh. Mention your meeting and what you discussed.
- Request samples. If you’re considering a supplier, ask for product samples. Seeing hair extensions at an event is one thing. Testing them for quality, consistency, and durability at your location is another.
- Compare supplier responses. Who replies quickly? Who seems professional? Reliable suppliers communicate well, provide clear answers, and follow through on their promises.
This step helps filter out suppliers who may not be the right fit for your business.
Evaluate Your Experience & Plan Next Steps
Take time to reflect. Every event is a learning experience.
- Which suppliers stood out? Make a list of the most promising contacts. Note what made them different, better pricing, high-quality hair, or strong customer service.
- What were the key takeaways? Think about what you learned. Did you find better suppliers? Get insight into market trends? Discover new packaging or branding options?
- Would you attend again next year? If so, what would you do differently? Maybe you’d schedule more supplier meetings in advance. Or focus on fewer booths but have deeper conversations.
Conclusion
Every business owner faces the same challenge, finding reliable suppliers, better pricing, and ways to stay ahead of the competition. COSMOPROF CBE ASEAN gives you that chance.
But walking in unprepared means leaving opportunities on the table. The best results come from planning. Research, network, and follow up after the event.
Your next business breakthrough could be waiting at COSMOPROF CBE ASEAN.
Are you ready to expand your business in Southeast Asia? Let this guide be your roadmap!
Contact Alpha Hair Extension today to discuss how we can help you grow.
