I remember stepping into my first cosmetics trade show, eager but unprepared. I wasted hours wandering, missed key meetings, and left knowing I could have ...
I remember my first time at America’s Beauty Show, I was completely overwhelmed. The flashing lights, the endless booths, and the buzzing energy were both ...
I once worked with a salon that refused to update its hair extension offerings. They thought their customers would stay loyal, but within months, they ...
