Blog

Beauty Dusseldorf: A Step-by-Step Guide

The first time I attended Beauty Dusseldorf, I underestimated how massive it was. I walked in without a plan and wasted hours just trying to ...
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Cosmetics Industry Fair: Making the Most of Your Visit

I’ve seen businesses walk into the Beauty & Fitness Asia Exhibition with high hopes—only to leave empty-handed. Why? They didn’t have a plan. Meanwhile, others ...
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Beautyworld Uzbekistan: Making the Most of Your Visit

A few years ago, my business hit a wall. Sales were slowing. My suppliers weren’t meeting demand. And I felt like I was stuck, unsure ...
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InterCHARM Moscow: A Step-by-Step Guide

I still remember feeling lost at my first InterCHARM Moscow. So many booths, so much happening, and no idea where to start. I walked away ...
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What Type of Hair Topper is The Best?

A while back, I had a client who struggled for years with hair loss. She had tried wigs, thickening sprays, and even cheap toppers, but ...
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4 Best Ombre Extensions

Ever had a customer return ombre extensions because they looked too harsh or felt synthetic? You’re not alone. Poor blending, stiff texture, and unnatural shine ...
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What Hair Extensions Can Handle Dye?

I once had a customer ask why her new extensions wouldn’t take color. She had spent money on what she thought was high-quality hair, but ...
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How to Create Your Own Hair Extension Brand?

I remember sitting in my small office, holding a sample bundle of hair that didn’t match the quality I was promised. It was the third ...
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How to Apply Nail Tip Hair Extensions?

When I first offered nail tip extensions, I assumed it would be just like applying other extensions. I was wrong. My first few clients had ...
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